Catering & Food Service
Volume Requirements • Health Compliance • Pricing Strategy
Market Opportunity
Super Bowl week generates massive food service demand. SB LVIII in Las Vegas required 50,000+ meals across official events alone. Nashville's game week will drive demand across stadiums, hotels, fan activations, corporate events, and private parties. The total catering market for a Super Bowl week typically exceeds $25-40 million across a host city.
Requirements
Licensing
Tennessee Food Service Establishment Permit. Davidson County Health Department inspection (score 90+). ServSafe manager certification for all supervisory staff. Temporary food service permits for pop-up/outdoor events.
Insurance
General liability: $2 million minimum. Product liability (food-specific): $1 million. Workers compensation (TN required for 5+ employees). Commercial auto insurance for delivery vehicles.
Volume Benchmarks
Based on past Super Bowls, prepare for: 3-5x normal volume during game week. Staffing: plan for 200-300% of normal staffing levels. Inventory: order 2x normal perishables with backup suppliers confirmed. Equipment: additional chafing dishes, warming equipment, transport containers. Timeline: begin supplier negotiations 6-9 months before event.
Pricing Strategy
Game week premium pricing is expected and accepted: 20-40% above normal menu pricing is standard for catering during major events. Per-person pricing for full-service catering: $45-$150 depending on quality tier. Minimum order requirements should increase to manage capacity. Gratuity: 18-22% automatic for events over 25 guests.